Storytelling with Augmented Reality: Turn Imagination into Experience
Facilitator: Sergiu Ardelean, Artivive

Artivive is a no-code augmented reality platform that lets creatives bring their work to life in just a few simple steps. From fine art to prints, exhibitions to installations, and even street art — it makes it easy to create, share, and scale immersive experiences. Trusted by a community of over 600,000 creatives, institutions, and museums worldwide, including universities and cultural spaces, Artivive brings artwork and creative projects to life in new dimensions.

Shaping the Future of Culture: ARTE’s Digital and Gaming Strategy
Facilitator: Gilles Freissinier

ARTE has become a pioneer in reimagining cultural broadcasting for the digital age. This presentation explores ARTE’s strategy to embrace innovation across interactive media, focusing particularly on video games and playful storytelling. From award-winning narrative games to VR experiences and new digital platforms, ARTE demonstrates how a cultural broadcaster can expand its mission by experimenting with formats that engage audiences in participatory and immersive ways.

Dream Machines - Experimental Cinema in the Age of AI
Facilitator: Akshay Jirage

Experimental cinema has always been a laboratory of perception—challenging conventions of narrative, image, and technology. From the French avant-garde of the 1920s, through structuralist film of the 1960s, to the immersive video installations of the 1990s and 2000s, artists have continually bent the medium to reveal new dimensions of thought and experience.

Today, we are on the verge of another major shift. Artificial Intelligence—through generative models, algorithmic editing, and machine learning—is not just a new tool but a collaborator, one that expands the grammar of image making and cinema beyond human limitation. With AI, the moving image gains access to an “infinite cinema,” where montage, narrative, and form can be recomposed in real-time, where the dream logic of machines meets the human imagination.

This keynote and workshop trace the historical lineage of experimental cinema while asking how AI may alter its trajectory. Can machines extend the avant-garde tradition of breaking frames? How does authorship shift when the artist works with an intelligent system? And what new aesthetics, ethics, and politics of cinema arise when images are no longer scarce but unlimited?

EIT Culture and Creativity: Funding Clinic
Facilitators: Kati Uusi-Rauva and Katja Reinikka

EIT Culture & Creativity is the institutional partnership dedicated to helping European cultural and creative sectors and industries (CCSI) to become more sustainable, resilient, and competitive. 

Launched in 2023 by the European Institute of Innovation and Technology (EIT), an EU body, we provide access to funding, knowledge, and tailored support. As part of the largest European innovation network, we build lasting connections between research, industry, academia, and cultural institutions.

EIT Culture & Creativity offers funding for the creative and cultural sector, for example for companies’ innovation projects, as well as through incubation and acceleration programs. In the funding clinic, we will explore different funding opportunities by EIT Culture & Creativity and take a closer look at one specific call, applying it in practice through various exercises.

Creative Europe: EU funding for cultural and audiovisual sectors
Facilitators: Hanna Hietaluoma-Hanin, Riikka Koivula, Liisa Sauri 

Creative Europe (2020-2027) is EU’s funding programme supporting the cultural and audiovisual sectors. The programme offers support for European cooperation and mobility in all cultural fields. In the audiovisual sector Creative Europe supports developing, distributing and promoting European works. 

In this workshop, organized by Creative Europe Desk Finland (Culture and Media), you will get a short introduction into the funding possibilities for both sectors. You also have the opportunity to discuss your project ideas together with other participants and get feedback from the Creative Europe Desk representatives. 

The workshop provides a platform for sharing ideas and connecting with potential project partners. You don’t need to have an established project to discuss. Just bring your ideas, and we’ll help you create a framework to apply for a grant.

VISIO: Pitching sessions

VISIO, the new immersive projection space by Oulu Museum and Science Centre is looking for ideas for works that are suitable for the space and will organize presentation sessions  where project ideas and works can be presented to the VISIO team.

Aalto University: Sound in New Media Programme Showcase

In this session the students from Aalto University, degree programme for Sound in New Media, will showcase modern instrument building and applications.